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Reviving the Traditional Press Release
25 minutes ago ago from Brian Solis
Source The press release is over 100 years old and for the most part, its evolution was mostly stagnant for the majority of its lifespan. However, the press release has evolved more in the last decade than it has over the century thanks to the proliferation of the Internet and most notably, the Social Web. The tired and oft disregarded press release is finally tasting reinvention as it transforms to chase the new channels of influence as ...
Related contentBenefit concert
8 hours ago ago from Sitting idly
This fall, four consecutive typhoons hit the Philippines, and the benefit concert of classical music was absolutely required to stir the hearts of others to give. The benefit concert was held on the 17th, arranged by my sister who rallied up four other classical pianists with the same motives. I would often awake to beautiful music being played on our piano downstairs. The five of them met often to practice on our piano, and not once did I ...
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