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What to Say When the Media Calls

11 hours ago ago from Obama News

If the media were to call you today for an interview, would you know what to do or say? That question was posed during a recent conference on small-business ownership and micro enterprise creation, which was held here in Paris. I watched the reactions around the room, and it occurred to me that for most small-business owners, the only thing more frightening than conducting a follow-up phone call with a reporter is having that same reporter ...

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MSNBC’s Ratigan Yells At Congresswoman (VIDEO)

16 hours ago ago from Pkrf1end's Blog

MSNBC host spars with Rep. Debbie Wasserman-Schultz (D-FL) over health care. He accuses her of using talking points and says the interview is a waste of time. Source: http://tpmlivewire.talkingpointsmemo.com/2009/12/msnbcs-ratigan-yells-at-congresswoman-video.php

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Using a Press Release to Effectively Market Your Business

17 hours ago ago from Infopool

So you are ready to announce your fall line or announce a new president in your company. The question you need to ask yourself is how do I get the message out to the general public? To this question I offer this advice use a press release to get your message across. Unlike an article a press release focuses on a single topic. An article gives the reader information and most times offers a reader an opinion. This is very important to remember ...

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Publishing Talks host David Wilk interviews Digital Media Expert Mac Slocum. | WritersCast

22 minutes ago ago from WritersCast.com | WritersCast is the Voice of Writers

In this series of interviews, called Publishing Talks, I am talking to book industry professionals who have varying perspectives and thoughts about the future of publishing, books, and culture.  This is a period of disruption and change for all media businesses. Publishing has been a crucial part of human culture for as long as people have been writing and reading.  How will publishing evolve as our culture is affected by technology, ...

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Reviving the Traditional Press Release

3 hours ago ago from Brian Solis

Source The press release is over 100 years old and for the most part, its evolution was mostly stagnant for the majority of its lifespan. However, the press release has evolved more in the last decade than it has over the century thanks to the proliferation of the Internet and most notably, the Social Web. The tired and oft disregarded press release is finally tasting reinvention as it transforms to chase the new channels of influence as ...

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