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"The Real Reason for the Season"
16 hours ago ago from UU Mom
From: http://www.austinuu.org/wp/2007/12/the-real-reason-for-the-season/ It’s a time to get out not only our best behaviors, but some of our silliest and most child-like behaviors, too. My god, this is the season when full-grown people talk about flying reindeer, take their children to a million malls to sit on Santa’s lap, then line up and pay good money to see that ballet with mice that dance, and a magical nutcracker who comes to life. ...
Related contentDigital Top 5 | December 14, 2009
21 hours ago ago from Business and Technology News for small business and large companies
1. 367 U.S. periodicals shut down in 2009 and 64 went online-only. 2. After 23 years, Pepsi abandons Super Bowl ads for online. 3. Comcast rolls out Web TV service. 4. Google introduces display ad strategy. 5. Google may acquire Yelp.
Related contentCensus Bureau to buy Super Bowl ad
17 hours ago ago from My Two Census
Media Post is reporting that the Census Bureau will advertise during the Super Bowl in February. The Bureau is expected to spend more than $300 million on marketing this year, with a significant portion of that devoted to paid advertising. The article explains why the Super Bowl ad is important for the Census Bureau: The Feb. 7 game on CBS comes soon after the Census kicks off a $300 million-plus outreach campaign. And ...
Related contenttheology of the small
21 hours ago ago from Our Daily Journey
Even though the Super Bowl reigns as the largest US sporting spectacle, the television ads that run during the game have begun to receive almost as much attention as the game itself. Firms spend millions to produce them. This past year, however, brothers Joe and Dave Herbert shocked the marketing industry by producing the Super [...]
Related contentPepsi looking to be Super in your community
23 hours ago ago from The Bright Side of the World of Sports
Big news regarding a big Super Bowl sponsor. Pepsi will drop its beverage-related Super Bowl advertising in 2010 the total for the 2009 game was $15 million for 150 seconds of game-time exposure in favor of funding what it calls a movement, i.e. communities . In addition to moving the dollars away from a, let's call it THE high-profile event in sports, to a more grassroots approach, this is an interesting move because the beverage giant ...
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