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22 hours ago ago from Tech Crunchies - Internet Statistics and Numbers
The online display ad market is growing at a constant 30%+ rate in India over the past few years and shall continue the growth towards the next fiscal as well. Education and Print media are the biggest spenders followed by the automobile sector . Here is the value of the Online display ad market in India 2007-2008 : 235.5 crores 2008-2009 : 325.0 crores (38% growth) 2009-2010 : 430.0 crores (32% growth)
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9 hours ago ago from MLM Success System
Do you know that there are many benefits of online advertising? Do you know what are some of these benefits? With effective online advertising, your business will be able to benefit from: 1. Scalability Like television commercials, it doesn’t cost very much to increase the reach of an online ad campaign. There’s no need to print additional copies of a magazine or to create and send direct mail pieces. Expanding the size of ...
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6 hours ago ago from I am a Bridge (Hugues Rey Blog)
During the course of last week we weighed in on several trends to watch in 2010. Here’s a quick and tidy round-up of those predictions. Seven Predictions for 2010 from eMarketer’s CEO, Geoff Ramsey : During 2010, as US ad budgets crack open just a little, look for an accelerated migration of ad dollars from traditional to digital media. Advertising on social networks will never attract a large share of marketers’ ad dollars, while the ...
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17 hours ago ago from AdExchanger.com: Digital Media Optimization News and Discussion
"Data Driven Thinking" is a new column written by members of the media community and containing fresh ideas on the digital revolution in media. Today's column is written by James Lancelot, Director of Professional Services at Invite Media , a buy-side optimization platform. In recent years, the traditional agency strategy for DR campaigns has been to work with multiple ad network partners to ensure that their advertiser’s campaign ...
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12 hours ago ago from Liz-e-Biz.com
It's hard to remember a time when Google wasn't around, but for most old-timer Internet marketers we do remember that Google didn't always dominate the online website advertising arena. What Google did do was merge a successful advertising delivery model created by DoubleClick with their own superb search engine which more and more people were turning to. And thus Pay-Per-Click was born, along with other Google advertising models that ...
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