Related Blog Posts

A checklist to start off your mobile marketing campaign

10 hours ago ago from The world of mobile marketing

If you are thinking of integrating mobile marketing in your marketing activities this holiday season, here is a quick checklist that you can use to ensure that you are starting out on the right track. 1. Do you have a specific target group that has expressed consent to hearing from you via their mobile phones? 2. If you sending [...]

Related content

Global From Day One: Amobee helps operators adapt to a changing mobile landscape

5 hours ago ago from VC Cafe

T he mobile telecommunications sector has evolved considerably over the past 3-5 years. The advent of sophisticated mobile application platforms, most notably the iPhone Platform and Google Android, has altered the power dynamics of the sector by allowing third-party application developers to influence the user experience for consumers with (smart) mobile handsets. While the mobile operator walled-garden is far from dead, voice services ...

Related content

Marketing Without The Frustrations

11 hours ago ago from Online Business Ideas

We often get frustrated with the outcome of our marketing efforts. Most of the time, we get lackluster results rather than what we expect. Even with a marketing campaign supported by real data gathered methodically and conscientiously, we most often than not fall prey to promotional gimmicks that are created on a whim. Instead of planning carefully and strategically, our impulse is to run promotions based on the latest media trend. This ...

Related content

7-Eleven Tries Out Mobile Marketing with Free Drinks

21 hours ago ago from Mobile Marketing Watch

Want a free Splurpee with that? This month, about 200 7-Eleven stores in San Diego are testing a GMR Marketing campaign where users can get free drinks using UBC bar codes. For customers without Internet access on their mobile phones, the coupon can be redeemed with a numeric code. The test, which will run through Dec 31, asks consumers to send a text with the word (or fast in Spanish, ) to In return, they will receive a message for a ...

Related content

Benefits of Mobile Marketing

2 hours ago ago from The Lazer Promotions Blog

Image by Getty Images via Daylife Mobile marketing SMS is a great example of a new technology providing marketing opportunities. The growth in the mobile consumer market over the last ten years worldwide has been explosive, leading to a massive target market which has proven to be responsive to marketing messages. There are twice as many active SMS users than active email users, reflecting the full extent of the marketing opportunity ...

Related content

Related News

Opera Mobile 10 for Android now available, but not to you

16 hours ago ago from Engadget Mobile

Android's always in need of a better browser. Hell, every mobile platform is -- yes, even your precious Pres and iPhones can always stand to eke out a little more speed, a little more rendering capability, and a little more functionality (yeah, that's right, Flash), and Opera Mobile has always been at or near the top of the game. Version 10 -- which is currently in public beta for Windows Mobile and Symbian -- has now been turned loose on ...

Related content

infoGROUP’s Market Zone® Solution Now Offers E-mail Integration

16 hours ago ago from PopEater

info GROUP (NASDAQ: IUSA), the leading provider of data-driven and interactive resources for targeted sales, marketing and research solutions, today announced as part of its MarketZone suite of solutions, MarketZone Gold now offers e-mail integration, allowing marketers to easily send, track and measure e-mail campaign success. “This is a great addition to an already powerful marketing and database management tool,” said Joe Lemoine, ...

Related content

Related Videos