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Measuring Social Media ROI with SWIX
1 day ago ago from Tech HotSpot
SWIX is a newly launched analytics that helps to collect and access data for analyzing your social media ROI. Since most companies are ignore social media at their peril, but now they must try to seek out brand opinion via social media as this is where conversations about brands are increasing taking place on the social sites. However, measuring, calculating and even defining the metrics is not an easy task, not to mention the investment ...
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