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Introduction: The Google Online Marketing Challenge is a great hands-on exercise for undergraduate or graduate students in classes such as advertising, e commerce, integrated marketing communication, management information systems, marketing and new media technologies. Aim: The goal for students is effective online marketing via sound marketing analysis to optimize, manage and update a Google AdWords campaign. Eligibility: Open to ...
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There are a number of very effective FREE or relatively cheap ways to brand your company online. Whether you are an internet marketer, a home business owner, the owner of a larger business yourself, or the head of your company's marketing team, you must know how to brand yourself online. Or, you must know who to hire to do so for you. Read more
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