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Using Video in Press Releases

6 hours ago ago from Marketing Blog: FootPrints

Do you see value in including video within your press releases? If you said yes, you aren’t alone. PRWeb recently surveyed 1,817 PR professionals and found that 94% see value in including video with news releases. Despite that high number, only 12% have ever included video in their own releases. That’s bound to change. Frank Strong, Director of Public Relations for Vocus, passed on some interesting facts gleaned from a recent ...

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