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5 Ways Social Media Changed Fashion in 2009

18 hours ago ago from Mashable!

Macala Wright Lee is the CEO of FashionablyMarketing.Me a digital marketing and merchandising firm that specializes in fashion, luxury and beauty brands in Southern California. You can follower her on Twitter at @FashMarketing . It’s safe to say that the fashion industry has adopted social media as a marketing platform to reach their customers online and reignite brand passion and customer loyalty. While fashion brands and retailers ...

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Kirby Winfield is Chief Revenue Officer of Mpire,

13 hours ago ago from Adotas, Internet Advertising and Media News

Kirby Winfield is Chief Revenue Officer of Mpire, makers of the first and only transparent campaign verification technology, AdXpose. Winfield is a seasoned media executive who has seen many market peaks and valleys during his 13 years in online advertising – and lived to tell about it. ADOTAS - Without a doubt, real-time bidding (RTB) is the best thing to happen to display since rich media. It’s sexy. It’s chic. It’s “the new black.” ...

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SAAB and the commoditization of automobiles

20 hours ago ago from McNaughton Automotive Perspectives

The SAAB brand is fighting for its life.  After being pronounced dead last week, there is a glimmer of hope this morning.  I think it's important that SAAB survive.  Not just because thousands of jobs depend on it but because we need brands like SAAB to push back against the commoditization of the automobile industry. There are lots of reasons to let SAAB go.  It hasn't made money in years.  It doesn't sell enough cars to compete in the ...

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