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F1 urged to embrace modern media
19 hours ago ago from Formula One F1 Formation lap Grand Prix racing blog
Formula 1 should be doing more to embrace the internet and new media platforms rather than trying to focus on protecting its more traditional media channels - which now includes television. That was one of the clear messages from senior industry figures on the opening day of the Motor Sport Business Forum in Monaco on Wednesday, as discussions began about where the sport should be heading in its post-manufacturer era. With a wave of new ...
Related contentSurviving the Dip, or Are We in the Typewriter Business and Do We Need a Manhattan Project?
15 hours ago ago from Fractured Atlas Blog
I was in DC yesterday for a presentation/discussion of the NEA's 2008 Survey on Public Participation in the Arts . The report is accessible and worth a quick read, but I can summarize its findings in one sentence: public participation in the arts is seriously in decline . This is true across essentially all audience demographics and all art forms studied. (Yes, there were some significant omissions from the report that might have mitigated ...
Related contentAdvertising’s Most Important Word
3 hours ago ago from replica watches suggest
If you had to guess the single most important word in advertising what would it be: free, special, discount, sale, new, improved, bigger, better? So many words have lost their meaning or been corrupted by misuse or abuse that it is not an obvious choice. The words luxury, exclusive, and world class have been rendered meaningless after being applied to everything from eight hundred square foot condos to restaurants that serve microwave ...
Related contentNew listeners tuning into Spotify and Last.fm
20 hours ago ago from dv-depot.com
Online music services such as Spotify and Last.fm are rapidly picking up new listeners, new research has revealed. Rajar, the radio audience measurement body, has seen figures for "personal radio" services hit 4.5 million users in the UK through November....
Related contentNew Media: Audience, Self-Authorisation, and the Death of Video Stores
23 hours ago ago from multi-dimensional
A couple of excellent videos linked to by Bill Cunningham at Pulp 2.0 . Here's an excellent panel discussion about how to build an audience on the internet. Some points I took away from it: I really like internet celebrities like Kos and Jonathon Coulton. They have a really low-key vibe about them Coulton talks about building an audience by releasing a song every Friday, regardless of whether he thought it was good The idea that people ...
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