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Jack Myers: Online Video, Social Marketing, Mobile, Media Directed Promotion, Videogame Ads and Local Cable Lead 2010 Revenue Growth
18 hours ago ago from Huffington Post
Arguing that the media economy is rebounding based on a strong fourth quarter network TV scatter market is comparable to arguing against global climate change because of last week's blizzard. The indicators that are signaling an end to the recession do not assure a return to strong ad spending. But in the context of the holiday season, in this report I focus on the positive news for the media business in 2010. Jack Myers Media Business ...
Related contentGoogle's Play for Yelp Seizes at Last Minute
18 hours ago ago from The New York Times
Search All NYTimes.com Search Business Financial Tools December 21, 2009, 10:28 am Google's Play for Yelp Seizes at Last Minute By DAVID CARR Word came last week that Google was looking to buy Yelp , the ubiquitous consumer-ratings service that can serve as guide when you need a certain kind of food (say falafel) in a certain town (let's say Portland.) Yelp's ratings are ...
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