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Cereal Killer
16 hours ago ago from The Seamless Brand
This is a story about a Hunter with perspective. Who took aim at the conventional marketing game. And succeeded with deadly accuracy. For 67 years, the product in question was being manufactured, packaged and sold exactly the same way, until Hunter showed up as an intern at a Toronto ad agency. The native of London, Ontario needed the gig after failing to knock 'em dead on the stand-up comedy circuit. But, he figured he could write ...
Related contentDelta Air Lines and Digitas Take Placed-Based Digital Media to New Heights
6 hours ago ago from Digital Signage, Signs, Digital Out-of-Home Media, Digital Signage Networks, Audio Visual, DigitalSignageUniverse.com
Content on this page requires a newer version of Adobe Flash Player. INDUSTRY WATCH December 16, 2009 (Seesaw) Delta Air Lines and Digitas Take Placed-Based Digital Media to New Heights Awareness of Delta as an international carrier increased by more than 28%. SAN FRANCISCO, CA — Delta Air Lines , the world’s No. 1 airline, and Digitas , a leading global digital ...
Related contentSocial Media and the Yaris Campaign
8 hours ago ago from event mechanics |
December 16, 2009 By: glen Category: Affect , Enthusiasm , Event , Media , Media Content , Other Work , Stupidity , Sydney , Technology , capitalism Tim Burrows has written up an account of the Toyota Yaris ad affair. The ad itself . Tim's account follows the timeline of what happened and outlines it with a kind of decision-tree logic that makes it exciting and dramatic as we get to find out how this epic fail was distributed across a ...
Related contentThe analytical tools you need for your social media campaign
11 hours ago ago from A New Kind of Marketing
Is this a new science or a new fad? Social media sites make up at least half of the top 20 websites in most regions of the world, with Facebook this week being named the most searched for search term by Hitwise. However, this has left marketers that primarily judge the health of their brands in [...]
Related contentFive Strategies for Social Media ROI
23 hours ago ago from DrivingSales.com Community Blog
Five Strategies for Social Media ROI Social media is relatively new and critics often state it does not produce concrete measurable results and thus is not worth your time. This is false. Here are five concrete, value-boosting strategies that your store can use to benefit from social media. Social CRM Your dealership should already have a storewide Customer Relation Management system to help you track and transact with your ...
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