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Five Tips for Increasing Your Advertising ROI in 2010
16 hours ago ago from The Mercury Index
By Beth Vendice , President, Mercury Media Boston Madison Avenue saw many changes in 2009, including an iron-clad call for accountability across several industries, giving rise to Pay-for-Performance models, widespread agency reviews and closures of some of the advertising industry’s top shops. As the new year approaches, resolve to increase your advertising ROI in 2010 with these five tips: 1. Consider Whether your Ads Qualify ...
Related content6 Most Amazing Billboard Ads in the World
22 hours ago ago from World Interesting Facts | Interesting Facts Around the World
Billboards ads sometimes makes us uncomfortable because they block the view. But this billboard will make you see it two times and said This is Amazing . 1. Global Warning Pool Billboard Global warming pool Billboard global warming pool New York is not under It is a clever ad for HSBC by Ogilvy & Mather advertising agency in Mumbai, India. Bank wants to raise awareness of the dangers of global warming, so the ...
Related contentWendy’s Opts In To Mobile Marketing Campaign
19 hours ago ago from Mobile Marketing Watch
Fast food chain Wendy's International is getting in on mobile coupons , hoping to increase sales with a new mobile campaign run by Options Media Group Holdings . The campaign is running in the Northeast US, where customers are now able to opt in for mobile coupons and ads in exchange for discounts at Wendy's locations. There has been a growing trend of advertisers shifting marketing dollars from traditional media to mobile devices and we ...
Related contentIntroworks Media/Resources | 2009 | April
6 hours ago ago from Introworks Media/Resources | The latest press, industry-related articles, and news from Introworks.
ROCKET WORK COMPANY ORANGE PAPERS MEDIA/RESOURCES Skip to content Introworks Media/Resources The latest press, industry-related articles, and news from Introworks. Monthly Archives: April 2009 Overhearing the email conversation. By Introworks | April 17, 2009 Lost in translation. It's quite possible that you don't give a pixel's tint about how an email campaign gets programmed, ...
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