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On the Record with Eric Schwartzman
22 hours ago ago from Jaffe Juice
At the recent PRSA conference in Slam Diego, I had the pleasure of sitting down with Eric Schwartzman , host of the fantastic On the Record podcast. I d never met Eric before, but as a fellow podcaster, we were bound by our secret code of friendship (and our subscription to the very exclusive and almost impossible to join, CAPOW = Communications and Advertising Podcasters Of the World). Here s the link to listen to the podcast ...
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23 hours ago ago from Sponsorship Insights
Every day, our members from our social media groups/fans/friends and followers tell us that they need effective sponsorship solutions, but struggle to identify cost-effective representation or services that actually deliver customized solutions for them. On the property side, the options usually are: A. Commission-only representation with no results B. Retainer plus commission with lots of reports on “sales activity” but ...
Related contentWhat We Do | S Dialogue
11 hours ago ago from SDialogue | Sustainability Strategy & Communications
Home What We Do What We Do How We Do It Training Publications Articles Newsletter White Papers Social Media Advances the Sustainability Dialogue: News PR & Media Coverage Where We Are / Where We'll Be Corporate Social Responsibility Sustainability Green Marketing Blog S Dialogue's Twitter Feeds About Us About Us Our Vision & Mission Who We Are Why Choose Us Our Clients Our Work Sample Client Work Frey Vineyards Sample Client Work Ode Magazine ...
Related contentOrchestra Survey: Monitoring and Measuring
23 hours ago ago from Dutch Perspective by Marc van Bree
None of the orchestras indicated they have implemented or established metrics for measuring social media activities. However, the majority of the orchestras (73%) recognized the need to measure social media activities and the remaining 27% were currently planning metrics for measuring social media. This is one of the findings I found most interesting. In addition, the majority do find the need to measure and two-thirds of the managers ...
Related contentHow to use Hootsuite for Your Business
20 hours ago ago from Central Desktop Blog
Today is going to be a busy day. Webcast sponsored by Omniture and Digg at 10, marketing meeting at 11, lunch plans at 12, and so on. If your company is implementing a social media strategy, you've probably already realized the importance of monitoring social media outlets such as Twitter. Although some people dismiss social media because it's so difficult to measure the ROI , I still fully believe in the importance of social media ...
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Social Media Marketing Continues: Facebook Launches Preferred Developer Program
17 hours ago ago from BloggingStocks
It was only a matter of time. This week, social media platforms Twitter and LinkedIn announced new features that will undoubtedly appeal to corporate marketing departments, so Facebook hopped on the bandwagon. Its new preferred developer program is a step toward structuring the Facebook application development and services space, by endorsing providers known to the company. The program is still in its infancy, which means there isn't much ...
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