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Next bit thing: media roll-up in the legal world

10 hours ago ago from Opencast Project - a blog

I've build my own various media empires whether at Uni with Sophie Raworth, or journo college with Mark Simpson, Robert Nesbitt and Oliver Holt, or afterwards with Joel Harrison or Simon Waldman. These have been magazines, events, exhibitions, club nights, newsletters, databases I've explored media issues with the likes of Tony Elliott (man, I think the internet could be big for you 1994) and Bob Geldof (Dictionary of Man, 2007 I think ...

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So what does a demand-side platform [DSP]do, exactly?

21 hours ago ago from ecpm blog

via What Demand-Side Platforms Can Mean for a Media Plan ClickZ . So what does a demand-side platform do , exactly? They typically offer the following common features: A single system that connects to multiple ad exchanges and other media suppliers, accessed by a single user interface. Campaign management tools to manually target or automatically optimize campaigns. Automated bid management capabilities, often including real-time ...

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Google & Amazon Partner Up On the Blogger Platform!

1 hour, 4 minutes ago ago from Cash-Bandit.com

Let me see if I can put the right introductions in place with this post so everyone will realize the Impact. A post jumped into my reader from Problogger, Darren Rowse The news is actually HUGE since it will open doors people never even considered! Not people like you and I that are familiar with monetizing our blogs but hundreds of thousands of others, who have never even considered it! Google the worlds most popular search engine, with ...

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What Will Commercial Media and Technology Companies Do?

8 hours ago ago from The Media Consortium

Many online users and independent media-makers have taken for granted how much big companies have done for them. Independent voices have soared due to innovation in free tools, investment sophisticated platforms and much more. These companies will continue to support many new independent voices if they find profitable business models in doing so. If they pull back, it could ultimately hurt independent media. The industry could also ...

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ADOTAS

5 hours ago ago from Adotas, Internet Advertising and Media News

ADOTAS - Every advertiser wants to feel special, like there's that one marketplace that's been specially arranged for it and it alone. Kantar Media's analytic arm Compete and WPP's Media Innovation Group (MIG) have teamed up to make that dream come true. The companies have combined Compete's rich online consumer data with MIG's B3 ad optimization marketplace to offer precise audience targeting. The enhanced B3 platform will offer each ...

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